Ralph Lauren Targets the Millennials

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Fashion | by — October 1, 2012

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Denim and Supply with Avicii

House Music + Fashion = AMAZING

What’s better than fashion and amazing music? NOTHING. That’s why I’m currently obsessed with Ralph Lauren’s collaboration with the infamous AVICII (amazing DJ for all you old folks). Is Ralph Lauren trying to  reach a new audience through his Denim and Supply line? This predominantly conservative brand is definitely speaking to a new generation through this laid-back, contemporary-inspired, house-infused line. Ralph Lauren is pushing it to new heights and I’m loving it! Their collaboration with renowned dj, AVICII, will definitely guide this brand into the must-have lists of Millennial shoppers. Agreed?

Watch and Be Inspired


Let me know your thoughts!


Love always,


One Response to “Ralph Lauren Targets the Millennials”

  1. Nice video and music!
    Have a nice weekend!

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